Repositori institucional URV
Belongs to TFG:SerieGeneralTUR collection
TITLE:
Creació d'un hotel per a viatgers amb gossos a Bordils - TFG:1985
Handle:
https://hdl.handle.net/20.500.11797/TFG1985
Student:
Tolkacova, Karolina
Language:
Català
Title in original language:
Creació d'un hotel per a viatgers amb gossos a Bordils
Title in different languages:
Creation of a hotel directed to travellers with dogs in Bordils
Keywords:
Hotel, pet-friendly, Bordils
Subject:
Turisme
Abstract:
This end-of-degree work focuses on creating a hotel for travellers with dogs and studying its viability. It is about a three star hotel, called Bordils You & Dog, located in the municipality of Bordils (Girona). This accommodation is directed towards travellers with dogs, not limited to being a pet-friendly hotel, but providing a complete service offering for both the customers and their dogs, being the main goal to become a leader in Catalonia to offer this unique service. The project has been analysed from different areas, starting from the contextualization of the pet tourism market; then doing a complete market study, including analysis of the environment, competition, target market and suppliers; a marketing mix plan; and a financial plan. The results of this work have showed that the first and second year the hotel would present a negative profit due to a greater amount of expenses than income, especially as a result of a very high staff and external service expenses. But from the third year, this result would be positive, making the generation of benefits possible and therefore becoming a viable project. Finally, the recovery of the initial investment would occur in the fourth year.
Project director:
Andreu Corbatón, Jordi
Department:
Gestió d'Empreses
Education area(s):
Turisme
Entity:
Universitat Rovira i Virgili (URV)
TFG credits:
6
Creation date in repository:
2019-03-05
Work's public defense date:
2018-06-06
Academic year:
2017-2018
Confidenciality:
No
Subject areas:
Tourism and leisure
Type:
info:eu-repo/semantics/bachelorThesis
Contributor:
Andreu Corbatón, Jordi
Títol:
Creació d'un hotel per a viatgers amb gossos a Bordils
Language:
Català
Subject:
Turismo y ocio
Tourism and leisure
Turisme i oci
Turisme
Creator:
Tolkacova, Karolina
Date:
2018-06-06
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