Author, as appears in the article.: Hernandez-Maskivker G; Ryan G; Pàmies M
Department: Gestió d'Empreses
URV's Author/s: HERNÁNDEZ MASKIVKER, GILDA MARÍA / Pàmies Pallisé, Maria del Mar / Ryan, Gerard Anthony
Keywords: Waiting times Waiting Tourism services Theme parks Qualitative research Managers Consumer behaviour
Abstract: © University of the Aegean. This paper explores how managers of theme parks interpret waiting times from a services marketing perspective. In-depth interviews are undertaken in order to uncover manager's perceptions of waiting. 'The inevitability of waiting times', 'the negative interpretation of waiting times' and 'neutral waiting times' are three themes that emerge from this qualitative study. A deeper analysis of the waiting experience may contribute to enhanced strategies for managing waiting in theme parks, improved evaluations of the service and increased customer satisfaction. Finally, some practical tips for practitioners are proposed in the form of management takeaways.
Thematic Areas: Tourism, leisure and hospitality management Ciencias sociales Business and international management
licence for use: https://creativecommons.org/licenses/by/3.0/es/
ISSN: 17908418
Author's mail: mar.pamies@urv.cat gerard.ryan@urv.cat
Author identifier: 0000-0003-2648-7673 0000-0002-5008-9862
Record's date: 2023-04-15
Papper version: info:eu-repo/semantics/publishedVersion
Papper original source: Tourismos. 11 (4): 158-184
APA: Hernandez-Maskivker G; Ryan G; Pàmies M (2016). Waiting times at theme parks: How managers interpret waiting. Tourismos, 11(4), 158-184
Licence document URL: https://repositori.urv.cat/ca/proteccio-de-dades/
Entity: Universitat Rovira i Virgili
Journal publication year: 2016
Publication Type: Journal Publications