Wine tourism in Ica - Perú: For the Pisco route

Identifier:  TFG:1489

Handle: https://hdl.handle.net/20.500.11797/TFG1489

Authors:  García Moreno, Pilar

Abstract:
This paper final grade is about the development of wine tourism in the study area, the Ica region - Peru; to give accurate information has made an extensive review of the literature considering the origins of wine tourism, help to give rural development and competitive factors of oenological routes. At the beginning of viticulture in the study area, we will determine the wine regions of Peru also Pisco Designation of Origin (DO pisco) and controversy there with the same will be analyzed. Mainly, in this work, the so - called “Route of pisco“ will be discussed, focusing on how public administration is involved in this activity and if the actors know the same development that is done to invigorate. An important point to note is, the fieldwork that took place in the area (Ica) case study because the wineries that form this route and relevant information could be obtained for work were visited. Finally, with all the information that was obtained during the development of this work they were raised strategies to improve the route of pisco.