The profile of campers in Mont-roig del Camp i Miami Platja. Trends and links with the tourist destination.

Identifier:  TFM:508

Handle: https://hdl.handle.net/20.500.11797/TFM508

Authors:  Font Barnet, Alba

Abstract:
The tourist destination of Mont-roig del Camp i Miami Platja, with a recognized track record in the camping sector, is in the 2nd position with regard to the number of camping accommodation places in Catalonia. There are six campsites located on the coast that have differences, such as the category, the number of places or the offered services. In addition, the camping sector is dynamic and requires to be more innovative, competent and sustainable, where the quality of services and the offer of experiences for customers are key elements. Faced with this situation, the research has the purpose of defining the profile of the camper of Mont-roig del Camp in order to identify new trends and needs of the sector in this tourist destination.