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Storytelling in applications for the EU quality schemes for agricultural products and foodstuffs: Place, origin and tradition

  • Dades identificatives

    Identificador: imarina:8680287
    Autors:
    Castelló E
    Resum:
    © 2020 INIA. Aim of study: How are successful applications for quality labels for food and agricultural products written? This research aims to answer this question through the study of the applications for three quality labels within the EU Scheme for Agricultural and Foodstuffs: Protected Designation of Origin (PDO), Protected Geographical Indication (PGI) and Traditional Speciality Guaranteed (TSG). The research focuses in determining the topics and narratives that describe the link with the geographical area for the two former and the traditional character for the latter. Area of study: Europe. Material and methods: Using a Qualitative Data Analysis, the research analyses 132 products registered on the scheme between January 2016 and April 2019. The researcher categorized a total of 1,724 excerpts and studied the sections on the link with the geographical area for PDOs and PGIs, and the key elements establishing the product’s traditional character for TSGs. Main results: Main results offer quantitative and qualitative outputs. They indicate that cultural and social issues make up the half of the story arguing about the products, and natural, space/place and time/history make up the second half in proportions that depend on the type of scheme. Topic and storytelling analyses revealed particular understandings of place, origins and traditions in narratives developing on agriculture, history and knowledge transference between generations. The applicants used socio-economic particularities, regional history, and environmental uniqueness to justify the special character of products. Research highlights: The results give practitioners, policymakers and institutions guidelines and recommendations about how to structure and write their applications for quality labels for fo
  • Altres:

    Autor segons l'article: Castelló E
    Departament: Estudis de Comunicació
    Autor/s de la URV: Castelló Cogollos, Enric
    Paraules clau: Traditional specialities Systems Socio-economic factors Protected geographical indications Policy making Labels Geographical indications Food quality Food labels Food Designations of origin Agricultural products Additional designations of origin
    Resum: © 2020 INIA. Aim of study: How are successful applications for quality labels for food and agricultural products written? This research aims to answer this question through the study of the applications for three quality labels within the EU Scheme for Agricultural and Foodstuffs: Protected Designation of Origin (PDO), Protected Geographical Indication (PGI) and Traditional Speciality Guaranteed (TSG). The research focuses in determining the topics and narratives that describe the link with the geographical area for the two former and the traditional character for the latter. Area of study: Europe. Material and methods: Using a Qualitative Data Analysis, the research analyses 132 products registered on the scheme between January 2016 and April 2019. The researcher categorized a total of 1,724 excerpts and studied the sections on the link with the geographical area for PDOs and PGIs, and the key elements establishing the product’s traditional character for TSGs. Main results: Main results offer quantitative and qualitative outputs. They indicate that cultural and social issues make up the half of the story arguing about the products, and natural, space/place and time/history make up the second half in proportions that depend on the type of scheme. Topic and storytelling analyses revealed particular understandings of place, origins and traditions in narratives developing on agriculture, history and knowledge transference between generations. The applicants used socio-economic particularities, regional history, and environmental uniqueness to justify the special character of products. Research highlights: The results give practitioners, policymakers and institutions guidelines and recommendations about how to structure and write their applications for quality labels for food and agricultural products.
    Àrees temàtiques: Zootecnia / recursos pesqueiros Odontología Medicina veterinaria Medicina ii Interdisciplinar Engenharias ii Ciências ambientais Ciências agrárias i Ciência de alimentos Agronomy and crop science Agriculture, multidisciplinary Administração pública e de empresas, ciências contábeis e turismo
    Accès a la llicència d'ús: https://creativecommons.org/licenses/by/3.0/es/
    ISSN: 1695971X
    Adreça de correu electrònic de l'autor: enric.castello@urv.cat
    Identificador de l'autor: 0000-0003-2154-2450
    Data d'alta del registre: 2023-02-19
    Versió de l'article dipositat: info:eu-repo/semantics/publishedVersion
    Enllaç font original: https://revistas.inia.es/index.php/sjar/article/view/16192
    Referència a l'article segons font original: Spanish Journal Of Agricultural Research. 18 (2): 1-12
    Referència de l'ítem segons les normes APA: Castelló E (2020). Storytelling in applications for the EU quality schemes for agricultural products and foodstuffs: Place, origin and tradition. Spanish Journal Of Agricultural Research, 18(2), 1-12. DOI: 10.5424/sjar/2020182-16192
    URL Document de llicència: https://repositori.urv.cat/ca/proteccio-de-dades/
    DOI de l'article: 10.5424/sjar/2020182-16192
    Entitat: Universitat Rovira i Virgili
    Any de publicació de la revista: 2020
    Tipus de publicació: Journal Publications
  • Paraules clau:

    Agriculture, Multidisciplinary,Agronomy and Crop Science
    Traditional specialities
    Systems
    Socio-economic factors
    Protected geographical indications
    Policy making
    Labels
    Geographical indications
    Food quality
    Food labels
    Food
    Designations of origin
    Agricultural products
    Additional designations of origin
    Zootecnia / recursos pesqueiros
    Odontología
    Medicina veterinaria
    Medicina ii
    Interdisciplinar
    Engenharias ii
    Ciências ambientais
    Ciências agrárias i
    Ciência de alimentos
    Agronomy and crop science
    Agriculture, multidisciplinary
    Administração pública e de empresas, ciências contábeis e turismo
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