Revistes Publicacions URV: Revista Internacional de Organizaciones = International Journal of Organizations > 2019

Political correctness and linguistic creativity in the job market. How much do they (mis) inform?

  • Identification data

    Identifier: RP:4288
    Handle: https://hdl.handle.net/20.500.11797/RP4288
    Authors:
    Delekta, Ilona
    Abstract:
    The article examines how political correctness (PC) affects work-related lexis. A particular focus is put on English bizspeak that aims to fulfil PC demands by using creative vocabulary and euphemisms to motivate employees, stimulate their creativity, and win or keep customers. A brief theoretical outline is followed by an analysis based on authentic material. The results show that such colourful language may contradict PC postulates and impede effective communication.

  • Others:

    Author, as appears in the article.: Delekta, Ilona
    Keywords: bizspeak political correctness
    Abstract: The article examines how political correctness (PC) affects work-related lexis. A particular focus is put on English bizspeak that aims to fulfil PC demands by using creative vocabulary and euphemisms to motivate employees, stimulate their creativity, and win or keep customers. A brief theoretical outline is followed by an analysis based on authentic material. The results show that such colourful language may contradict PC postulates and impede effective communication.
    Journal publication year: 2019
    Publication Type: ##rt.metadata.pkp.peerReviewed## info:eu-repo/semantics/publishedVersion info:eu-repo/semantics/article

  • Keywords:

    bizspeak
    political correctness

  • Documents:

    DocumentPrincipal

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