Entity: Universitat Rovira i Virgili (URV)
Confidenciality: No
Education area(s): Direcció d'Empreses
Title in different languages: Business plan extreme mountain sports BENAX
Abstract: In this Master's thesis, we developed a business plan for the BENAX project, an innovative company dedicated to extreme and mountain sports in the heart of the Aragonese Pyrenees, based in Benasque. The proposal stems from my own hobbies, my knowledge of the area, and my desire to create a company, knowing that it is a sector with growth potential. At BENAX, I aim to respond to a growing demand for sports and adventure tourism that goes beyond simple leisure: it's about connecting with nature, overcoming personal limits, and, at the same time, fostering sustainable local development. The project includes disciplines such as ski touring, canyoning, paragliding, extreme cycling, and helicopter jumps, with the goal of reaching different customer profiles, from expert athletes to families and companies looking for team activities.
Subject: Empreses--Creació
Academic year: 2024-2025
Language: es
Work's public defense date: 2025
Subject areas: Economic and business sciences
Student: Mejías Garcia, Victor
Department: Gestió d'Empreses
Creation date in repository: 2026-02-11
Keywords: sports tourism, mountain sports, Business plan
Title in original language: Plan de empresa deportes de montaña extremos BENAX
Access Rights: info:eu-repo/semantics/openAccess
Project director: Càmara Turull, Xavier
Repositori URV