Market entry and financial barriers for corporate training providers in Europe: analyzing financing models

Entity: Universitat Rovira i Virgili (URV)

Confidenciality: No

Education area(s): Mercats Internacionals

Title in different languages: Market entry and financial barriers for corporate training providers in Europe: analyzing financing models

Abstract: For small and medium-sized businesses (SMEs) in the corporate training industry, international expansion offers significant potential to reach new markets and clients. The success of these businesses may be constrained by the various obstacles that come with internationalisation, especially those related to money and market access. The purpose of this study is to examine the financing strategies employed by SMEs in the corporate training industry, as well as the financial and market entry obstacles that arise during the course of European expansion. In order to comprehend the real strategies and lessons discovered in various market situations, the study also contains a thorough analysis of Axioma Solutions' expansion in Bulgaria and the UK.

Subject: Personal--Formació

Academic year: 2024-2025

Language: en

Work's public defense date: 2025-06-19

Subject areas: Economic and business sciences

Student: Știrbescu, Andreea Crsitina

Department: Gestió d'Empreses

Creation date in repository: 2026-02-11

Keywords: corporate training, financial barriers, expansion in Europe

Title in original language: Market entry and financial barriers for corporate training providers in Europe: analyzing financing models

Access Rights: info:eu-repo/semantics/openAccess

Project director: Casellas Aparicio, Rafael