Treballs Fi de GrauGeografia

Balancing Human Touch and Artificial Intelligence at Blaumar Hotel

  • Identification data

    Identifier:  TFG:7286
    Handle: https://hdl.handle.net/20.500.11797/TFG7286
    Authors:  Patrick, Anna
    Abstract:
    This study explores AI's potential to optimise operations in hospitality and enhance guest experiences. Focusing on Blaumar Hotel, it investigates how AI and human interaction intersect, aiming to understand guest perceptions and preferences. The ultimate goal is to provide insights into how Hotels, specifically Blaumar Hotel, can effectively integrate AI while maintaining a personalised approach to hospitality and striking a balance between technology and human touch.

  • Others:

    Department: Geografia
    TFG credits: 6
    Subject: Turisme
    Persistent identifier: TFG:7286
    Work's public defense date: 2024-06-20
    Creation date in repository: 2024-07-03
    Academic year: 2023-2024
    Student: Patrick, Anna
    Access rights: info:eu-repo/semantics/openAccess
    Education area(s): Gestió de Turisme i Hoteleria
    Entity: Universitat Rovira i Virgili (URV)
    Confidenciality: No
    Project director: Bujalance López, Lourdes
    Language: en

  • Keywords:

    Artificial Intelligence
    Human Touch
    Hospitality
    Tourism and leisure

  • Documents:

    Memòria

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