Autor según el artículo: Hernandez-Maskivker G; Ryan G; Pàmies M
Departamento: Gestió d'Empreses
Autor/es de la URV: HERNÁNDEZ MASKIVKER, GILDA MARÍA / Pàmies Pallisé, Maria del Mar / Ryan, Gerard Anthony
Palabras clave: Waiting times Waiting Tourism services Theme parks Qualitative research Managers Consumer behaviour
Resumen: © University of the Aegean. This paper explores how managers of theme parks interpret waiting times from a services marketing perspective. In-depth interviews are undertaken in order to uncover manager's perceptions of waiting. 'The inevitability of waiting times', 'the negative interpretation of waiting times' and 'neutral waiting times' are three themes that emerge from this qualitative study. A deeper analysis of the waiting experience may contribute to enhanced strategies for managing waiting in theme parks, improved evaluations of the service and increased customer satisfaction. Finally, some practical tips for practitioners are proposed in the form of management takeaways.
Áreas temáticas: Tourism, leisure and hospitality management Ciencias sociales Business and international management
Acceso a la licencia de uso: https://creativecommons.org/licenses/by/3.0/es/
ISSN: 17908418
Direcció de correo del autor: mar.pamies@urv.cat gerard.ryan@urv.cat
Identificador del autor: 0000-0003-2648-7673 0000-0002-5008-9862
Fecha de alta del registro: 2023-04-15
Versión del articulo depositado: info:eu-repo/semantics/publishedVersion
Enlace a la fuente original: https://www.cabdirect.org/cabdirect/abstract/20173247160
Referencia al articulo segun fuente origial: Tourismos. 11 (4): 158-184
Referencia de l'ítem segons les normes APA: Hernandez-Maskivker G; Ryan G; Pàmies M (2016). Waiting times at theme parks: How managers interpret waiting. Tourismos, 11(4), 158-184
URL Documento de licencia: https://repositori.urv.cat/ca/proteccio-de-dades/
Entidad: Universitat Rovira i Virgili
Año de publicación de la revista: 2016
Tipo de publicación: Journal Publications